The SF Style Report

A Vision Beyond Reality San Francisco once again proved itself a global creative capital as SF Fashion Festival 2025 returned for its 5th anniversary, unfolding under the enchanting theme “Fantasia.” Held on Saturday, December 6, 2025, at Sandbox VR, 767 Market Street, the sold-out festival transcended the traditional runway, transforming fashion into a living dreamscape where imagination, artistry, and innovation converged. Designer: Ashlyn So Photograph by Rey del Fierro A

An Evening of Fashion & Philanthropy: Lily Samii’s Gowns Light Up Union Square for George Mark Children’s House San Francisco is set to shine this summer with one of its most dazzling nights yet — a celebration where couture meets compassion. Lily Samii Fashion Show Photograph by Ed Jay On Wednesday, August 27, 2025, San Francisco’s style scene gathered at Union Square’s historic Beacon Grand Hotel (formerly known as the “Sir Francis Drake Hotel) for a night that blended glam

East Coast Carlton Jones kicks off his resort collection at The Park James Hotel in Menlo Park

Every spring, the Academy of Art University hosts one of the most anticipated fashion events of the year: the Spring Fashion Show. This event features senior collections from students graduating within the program. “We are thrilled to showcase the talents of 17 of our school’s finest fashion and textile designers in this year’s fashion show, ‘Origins of Belief,’” said Elisa Stephens. The Challenge of Creativity Students are challenged to reach their highest potential. They pr

A Celebration of Conscious Choices in Fashion and Beauty Sustainable Fashion & Clean Beauty step into the spotlight at the "Dress For...